LOOPED

Medium: Mobile Application

Date: November 2024

At Rutgers University, students struggle to keep up with campus events due to fragmented information spread across multiple platforms. LOOPED is a streamlined, student-centric solution that consolidates all university events (academic, social, and extracurricular) into a single, intuitive app.

Key Features:

  • User-Driven Design: Developed through rigorous user research, including student personas, usability testing, and real-world feedback, ensuring accessibility for all types of students.

  • One Centralized Hub: Brings together Greek life, academic clubs, and student organizations into a single source for event discovery.

  • Seamless Interactivity: A fully clickable prototype that ensures a sleek, modern experience tailored to younger users.

LOOPED isn’t just an app—it’s a solution designed by students, for students, making campus life more connected and accessible.

LINK TO APPLICATION

01 Research

02 Ideation

03 Branding & Visual

Identity

04 Conclusion

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